Spice Up Your Facebook Page with FBML

You’ve probably read multiple blog posts, tweets and LinkedIn discussions praising the value of creating a Facebook page for your business.  You’re still in the dark as to how you can differentiate your Facebook page from the rest of the businesses in the world. An easy application called FBML can give your Facebook page a face-lift and attract some new fans.

What is FBML?  Facebook Markup Language, FBML for short, is simply HTML for Facebook.  FBML allows you to take HTML coding and insert it into the FBML application.  Facebook does its magic on the back end, and your fan page will never look the same.

Sound easy enough?

Unfortunately, you can’t just copy the coding on your website and paste it into Facebook.  You have to keep your coding within the Facebook wall size in order for your images to appear.

FBML allows your Facebook page to act as a landing page or microsite.  Using Facebook for a landing page or microsite saves you money because you don’t have to host the page on your server and don’t have to pay for a domain name.

Below are a few examples of fan pages using FBML:

Wendy’s ‘Get the Party’

SeaWorld’s Photo Adventure

Donato’s Pizza

Sunkist Soda

As you can see, your Facebook page can be customized to fit your business or product.  How will you spice up your Facebook page?

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